A hyper SportsCar is something that we all imagined when we talk about the future. It is a fantasy for many of us. But when it comes to the availability of these cars in India, we have to import it from foreign countries at a much higher price.
Meet Dheeraj Chauhan, who always wanted to work on some revolutionary things. He is the founder of the Daitya Automotive startup that is working on India’s first-ever hyper sports car. It will be a dream come true. No one is working in this segment yet. Fascinating right? But it isn’t as easy as it looks.
They are working on different other projects as well. Get to know about all of this by checking out this interesting interview with Dheeraj Chauhan below.
How will you introduce yourself to the world?
Hello, my name is Dheeraj Chauhan, founder of Daitya Automotive startup, making India’s first hyper sports car. I have done my graduation from the University of Delhi in mechanical and aerospace engineering and after that. I have done a one year course in science & business management from MIT Sloan Business School. I have worked with several startups before starting my own.
Tell your readers about your achievements till today (Be Honest) !!
I was good at academics and got a couple of scholarships for my higher education. During my internship at DRDO, I was able to increase the efficiency of the turbine engine by changing some design patterns in atomizers. I have also structured initial marketing plans for some startups which are doing good now.
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Tell us about your start-up!
Daitya Automotive is a startup building India’s first hyper sports car. We are working on our prototype now. Apart from this, we are working on safety issues and developing technologies for the safety of drivers and passengers using AI & ML. We have made a couple of products in this which we are developing for other manufacturers. We are also working on driving autonomy level 2, keeping India as a perspective.
“What’s the most important thing you’re working on right now, and how are you making it happen?
Apart from our car, the most important thing we are working on now is safety-related technology developments or products. We are working on reasons responsible for fatalities due to accidents. Our technology will drastically reduce road fatalities saving people’s lives. We are using some alternatives and affordable things to make it happen with the help of Machine Learning and AI. Technology will be a key part of this, which we are developing.
What’s your take on your segmented/targeted Market?
The segment which we are addressing is hyper sports and luxury cars. However, at present, there is no such automotive segment in India, but we know that India has a huge potential in this. People want to buy these things, but there are none. So they have to import these cars with an import duty of more than 140%, making it more than double the price of cars. We want to make India a hyper severe sports car manufacturer.
What are the challenges you have faced, and what are the current challenges? Mention the top three challenges for both.
The most significant challenge in India, particularly, is investors in hardware space. Every other person is interested in internet-related things, which is good until you ignore other things going on. Some of the other challenges we have faced till now include lack of quality products for high-end cars, lack of talented people needed, and most important is no ecosystem for these types of startups.
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Why have you started up? Be specific with your reasons!!
I always wanted to work on some revolutionary things, and I have a deep relation with physics from starting, which amplified my passion for new technologies. I used to dream about cars in the future. And seeing no one working in this segment, I thought of doing it.
Where do you want to see yourself in the next five years?
In the next five years, we want to be a significant player in India. We want to be a key player in the Indian automotive market. I want to make India a healthy place in terms of air quality as soon as we can.
Please share your learning for fellow Entrepreneurs?
What I have learned from my experience is that initially, you have to work 200% of your potential because you can’t expect other teammates to be as enthusiastic as you are about your product/startup. Sometimes you have to do their part of work also. And make people criticize about you everywhere because they are your unpaid marketing guys.
Team Entrepreneur Bus wishes very good luck to Mr. YAP Koi Ming & their team to achieve their goals in the coming days.
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